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IP Multimedia Subsystem (IMS): The Market for Applications and Services 2011-2016

This report presents a qualitative and quantitative analysis of the role of IP Multimedia Subsystem (IMS) in implementing rich multimedia applications. This report evaluates a variety of IMS market opportunities and places emphasis on a few key applications including: 

- Video Calls
- Unified Messaging
- Push-to-Talk
- Wireless Wireline Convergence
- Online Gaming
- Video-on-Demand

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The above applications are analyzed with respect to the following aspects:

- Key deliverables of the applications
- Traditional implementation methodologies
- Key IMS enabled implementation value additions
- Implementation case studies
- Subscriber revenue forecasts for 2011 to 2016
- Geographical distribution of the subscriber revenues

The report also evaluates the following potential IMS applications:

- Presence (as an enabling capability)
- Universal Prepay
- Dynamic Address Book
- Rich Calls
- Push-to-X
- IMS and Advertising
- Services Blending

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Key Benefits:

- IMS business and technology drivers, components, and the role of Session Initiation Protocol (SIP)
- Analyzes IMS enhancements in the implementation of individual rich multimedia applications
- Profiles of major vendors with IMS enabled application solutions: Alcatel Lucent, Ericsson, Huawei, NSN, Tekelec, and ZTE
- Forecasts 2011-2016 subscriber revenues for IMS enabled implementations
- Solution analysis of WiMAX (vs. LTE) in support of IMS
- Evaluation of the role of Service Delivery Platforms (SDP) relative to IMS
- Analysis of the emerging VNO business model driven by IM


- Wireless and wireline operators will gain insights into the value provided by IMS and its implications to their business
- Telecom network infrastructure vendors will assess the importance of establishing or maintaining their presence among IMS stakeholders
- System integrators will better ascertain the value of the market size for IMS

Keywords: IMS, IP Multimedia Subsystem, Service Delivery Platform, SDP, IMS Applications, IMS Services, IMS Vendors, IMS enabled applications, IMS Market, IMS Market Forecast 

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